EDITMATE UPDATE

EditMate had it's 1st birthday in January.

I use that date loosely because when we "launched" (with a post on Facebook) I didn't know that January isn't the best time to launch a business in New Zealand.

In the USA, January is a time where everyone gets back to work after Christmas vacation. Employees power walk back into the office on January 2nd, fresh from the holiday, motivated with resolutions and new year goals. 

In New Zealand, January is the smack dab in the middle of the summer... therefore Kiwis are stacking up their Christmas days off with their vacation days off (4+ weeks, which as an American is enviable but as a new business owner was infuriating) and everyone is still at their bach, sunburned on the beach, not looking at their email and not scheduling meetings with a new company that wants to talk to them about "user generated video". No one wants to think about that until at least after Valentine's Day. And so, January 2016 was a quiet month. Things really got going in February. 

Nonetheless, EditMate's birthday is in January!

And since then, we've gained clients in 3 markets (New Zealand, Australia and the USA) and edited over 160 videos for 45 brands. Our website has changed (from where it started) and things have evolved. It's been a good year.

For a bit of a recap, here are a few of my favorite recent projects: